Marketing Tips

The Passionfruit Blog

Professor Passionfruit Illustration
Professor Passionfruit Illustration

Level up your marketing every week.

Join our weekly newsletter, the Passionfruit Pulse, followed by companies like Google, MARS and PANGAIA and instantly become a better marketer. Carefully curated articles, marketing campaigns and an expert marketing breakdown.

Browse by topics
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Marketing advice and trends

Freelance Marketing: The Revolution in Numbers
January 17, 2024

Freelance Marketing: The Revolution in Numbers

Very few brands can truly shape culture so should you stop trying?
January 8, 2024

Very few brands can truly shape culture so should you stop trying?

How Liquid Death are killing their celebrity collabs
January 3, 2024

How Liquid Death are killing their celebrity collabs

Brand Purpose - Are you doing it wrong?
December 11, 2023

Brand Purpose - Are you doing it wrong?

Universal Adoration: A branding fantasy
November 24, 2023

Universal Adoration: A branding fantasy

How KFC leant into their shortcomings and flipped the script
November 22, 2023

How KFC leant into their shortcomings and flipped the script

Building a marketing team

Community Manager vs. Social Media Manager: Understanding the Key Differences
September 5, 2023

Community Manager vs. Social Media Manager: Understanding the Key Differences

Seven Branding Tips for Startups
April 4, 2023

7 Branding Tips for Startups (From the Experts)

How to become a digital marketer
March 10, 2023

How to become a freelance digital marketer

Building an unbreakable startup brand: Always consider the “Why”
January 19, 2023

Building an unbreakable startup brand: Always consider the “Why”

TikTok - The B2B SaaS Brands Nailing It & Why
September 30, 2022

TikTok - The B2B SaaS brands nailing it & why

Social Media Content Calendar, Tips and Tools to Create High Quality Content
September 21, 2022

Social media content calendar: tips and tools to create high quality content

Conversations with Passionfruit

Matthew Wilson, co-founder and CEO at Omnipresent
January 10, 2023

Matthew Wilson, co-founder and CEO at Omnipresent

Éva Goicochea, Founder, Creative Director and CEO of Maude
July 5, 2022

Éva Goicochea, Founder, Creative Director and CEO of Maude

Valentina Milanova, founder of DAYE
April 28, 2022

Valentina Milanova, founder of DAYE

Patrick Moran, Calendly CMO
March 31, 2022

Patrick Moran, Calendly CMO

Matthew McNeill Love, co-founder & COO of Thursday
March 10, 2022

Matthew McNeill Love, co-founder & COO of Thursday

Podcast

Rodney Appiah (Cornerstone)
May 11, 2022

Rodney Appiah (Cornerstone)

Ben Mathews (Night Ventures)
May 3, 2022

Ben Mathews (Night Ventures)

Ziv Reichert (Localglobe)
April 27, 2022

Ziv Reichert (Localglobe)

Megha Prakash (Forward Partners)
April 20, 2022

Megha Prakash (Forward Partners)

Lucy Clarke (Octopus Ventures)
April 13, 2022

Lucy Clarke (Octopus Ventures)

Kate McGinn (Seedcamp)
March 29, 2022

Kate McGinn (Seedcamp)

Henrik Wetter Sanchez (Playfair Capital)
April 5, 2022

Henrik Wetter Sanchez (Playfair Capital)

Interviews

Paul Bennett, Perchpeek
May 25, 2021

Paul Bennett, Perchpeek

Napala R. Pratini, Habitual
May 18, 2021

Napala R. Pratini, Habitual

Michael Sladden, MOB Kitchen
May 4, 2021

Michael Sladden, MOB Kitchen

Giacomo Zacchia, Night Media
April 27, 2021

Giacomo Zacchia, Night Media