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The Marketing Oscars 2024
April 30, 2024
The Marketing Oscars 2024
Forget Hollywood, forget Oppenheimer and forget Ryan Gosling and Margot Robbie, the real Oscar winners will be found on this page.
January 17, 2024
Freelance Marketing: The Revolution in Numbers
Today, freelancing is no longer an alternative to traditional employment but a vital feature of today’s marketing ecosystem
November 7, 2023
Control is an Illusion: The Rules of Brand Messaging in the Social Age
Companies still obsess over controlling their brand narratives. But here’s the hard truth – it’s impossible to control your narrative fully.
September 19, 2023
Adapting for Tomorrow: Why AI is a Necessity, Not an Option, for Luxury Brands
In an ever-evolving digital landscape, luxury brands face a pivotal choice: adapt or risk being left behind.
September 12, 2023
The Community Playbook for Founders
In the world of startups, there is a powerful force transforming small companies into remarkable success stories. That force is community.
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The Power of Authenticity in CPG Brands
November 13, 2023
The Power of Authenticity in CPG Brands
Authenticity is key in building trust and loyalty among consumers. According to a survey, 69% of consumers distrust traditional advertising.
Marketing advice and trends
How CPG Enterprises Can Craft a Narrative through Community Engagement
November 9, 2023
How CPG Enterprises Can Craft a Narrative through Community Engagement
In the world of Consumer Packaged Goods (CPG) enterprises, establishing a meaningful connection with consumers is not just a business strategy...
Marketing advice and trends
Fintech Content Marketing Expert Guide & Examples
November 8, 2023
Fintech Content Marketing Expert Guide & Examples
Did you know that over 80% of B2C marketers swear content marketing is the secret behind boosts to their website traffic?
Marketing advice and trends
Fintech Social Media Marketing Expert Guide & Examples
November 8, 2023
Fintech Social Media Marketing Expert Guide & Examples
In the fast-paced world of fintech, making your mark, catching customers' attention and building trust is no walk in the park.
Marketing advice and trends
13 Game Changing Fintech SEO Tips (With Examples)
November 8, 2023
13 Game Changing Fintech SEO Tips (With Examples)
SEO can be a transformative channel for Fintech businesses when it comes to acquiring new users. With a smart strategy and slick execution, you can get...
Marketing advice and trends
Fintech Branding: The Actionable Guide & Examples
November 8, 2023
Fintech Branding: The Actionable Guide & Examples
If you've ever wondered what fintech branding is all about, think of it as giving your company a personality, a reputation, and...
Marketing advice and trends
Fintech Marketing Decoded: The Ultimate Guide with Examples
November 8, 2023
Fintech Marketing Decoded: The Ultimate Guide with Examples
In the high speed world of fintech, startups face a huge challenge: standing out in a sea of competitors, establishing rock-solid credibility and winning the...
Marketing advice and trends
Control is an Illusion: The Rules of Brand Messaging in the Social Age
November 7, 2023
Control is an Illusion: The Rules of Brand Messaging in the Social Age
Companies still obsess over controlling their brand narratives. But here’s the hard truth – it’s impossible to control your narrative fully.
Marketing advice and trends
Why You Should Embrace Creators in Your B2B Marketing - And Not Be Afraid to Do It
November 3, 2023
Why You Should Embrace Creators in Your B2B Marketing - And Not Be Afraid to Do It
In the B2B world, it’s becoming increasingly clear that using individuals to promote your business and services to other businesses is an opportunity that can’t
Marketing advice and trends
TikTok Marketing Strategy for Startups - Expert Guide
October 16, 2023
TikTok Marketing Strategy for Startups - Expert Guide
TikTok isn’t just for the kids anymore. If you’re a start-up or looking to grow your small business, you should strongly consider this platform.
Marketing advice and trends
Overviewing Startup Branding in 2023: A Comprehensive Guide
September 26, 2023
Overviewing Startup Branding in 2023: A Comprehensive Guide
Why is our cost per click so expensive? Branding. Why are people landing on your website but are not converting? Branding.
Marketing advice and trends
5 ways AI can transform your content marketing strategy
September 25, 2023
5 ways AI can transform your content marketing strategy
Start-ups require content marketing for many reasons, it enhances brand visibility and establishes thought leadership, fostering credibility within the industry
Marketing advice and trends
Matthew Wilson, co-founder and CEO at Omnipresent
December 7, 2023
Matthew Wilson, co-founder and CEO at Omnipresent
Conversations with Passionfruit
Éva Goicochea, Founder, Creative Director and CEO of Maude
December 7, 2023
Éva Goicochea, Founder, Creative Director and CEO of Maude
Much stigma is associated with sexual pleasure but Éva Goicochea through the launch of Maude is challenging that stigma.
Conversations with Passionfruit
Valentina Milanova, founder of DAYE
December 7, 2023
Valentina Milanova, founder of DAYE
One of the most difficult aspects of being the CEO of a company focused on female gynecological health, is the conversations with investors.
Conversations with Passionfruit
Patrick Moran, Calendly CMO
December 7, 2023
Patrick Moran, Calendly CMO
One of the perks of “crashing and burning” at the very start of your career, as the now CMO of Calendly Patrick Moran realised the hard way, is that the only way is up.
Conversations with Passionfruit
Matthew McNeill Love, co-founder & COO of Thursday
December 7, 2023
Matthew McNeill Love, co-founder & COO of Thursday
In August 2019, co-founders of newly launched dating app Honeypot Matthew McNeill Love and George Rawlings had a problem.
Conversations with Passionfruit
Rodney Appiah (Cornerstone)
May 11, 2022
Rodney Appiah (Cornerstone)
Rodney Appiah is a former investment banker, NED and VC investor with nearly 15 years of financial services experience across UK and Europe.
Podcasts
Ben Mathews (Night Ventures)
May 3, 2022
Ben Mathews (Night Ventures)
Ben is a GP at Night Ventures. Night Ventures is a new brand of venture capital.
Podcasts
Ziv Reichert (Localglobe)
April 27, 2022
Ziv Reichert (Localglobe)
Ziv Reichert is a partner at LocalGlobe, a London-based venture capital firm focused on seed investments. They’ve been backing ambitious founders since 1999...
Podcasts
Megha Prakash (Forward Partners)
April 20, 2022
Megha Prakash (Forward Partners)
Megha Prakash is an investor at Forward Partners: a London-based VC providing capital combined with a team of dedicated experts to grow startup businesses...
Podcasts
Lucy Clarke (Octopus Ventures)
April 13, 2022
Lucy Clarke (Octopus Ventures)
Lucy Clarke is an investor at Octopus Ventures: a fund whose mission is to help pioneers change the world.
Podcasts
Kate McGinn (Seedcamp)
March 29, 2022
Kate McGinn (Seedcamp)
This week we're joined by Kate McGinn: an analyst at Seedcamp, one of Europe's most renowned early stage funds.
Podcasts
Henrik Wetter Sanchez (Playfair Capital)
April 5, 2022
Henrik Wetter Sanchez (Playfair Capital)
Henrik is a Principal at Playfair Capital; a VC firm helping ambitious and exceptional entrepreneurs build brilliant technology businesses since 2013.
Podcasts

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