Passionfruit careers

Launch Manager, US

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Full-Time

Ideal Start: 1st February

This is not a standard sales job.

This is a foundational role.

We’re building Passionfruit’s US business - and we’re looking for someone who wants to leave a dent, not just hit quota.

This is for a market-maker, not an order-taker.
A builder, not a passenger.
Someone who wants to look back in a few years and say: “I helped create that.”

The Opportunity

Passionfruit is scaling fast in the US, and this hire will be one of the earliest commercial pillars of the North American team.

You won’t inherit a playbook - you’ll help write it.
You won’t just open deals - you’ll shape how we win.
You won’t be hidden behind a laptop or phone - you’ll be out in the world, travelling, building relationships, presence and momentum.

If you’re looking for comfort, rigid structure, or safety this isn’t it.
If you’re looking for ownership, visibility, and acceleration - read on.

Who This Role Is Made For

You’re bold, hungry, and ambitious

You want responsibility early - and you back yourself to earn it.

You believe IRL still wins

You know the fastest way to build trust is face-to-face. Coffee > Calendly.

You love being on the move

Events, offices, conferences, spontaneous trips - that’s energy, not friction.

You think creatively about selling

You don’t default to templated sequences. You experiment, personalise, and surprise.

You’re a true self-starter

You spot gaps, create opportunities, and pull others forward with you.

Why Passionfruit?

Founding-energy role in the US
You’ll help define our North American footprint from the ground up.

Category-defining product
CMOs, VPs, and Directors at some of the most exciting companies already love what we’re building.

Smart, kind, high-bar culture
No egos. No politics. Just ambitious people who genuinely back each other.

Real progression
We promote fast when people earn it - titles and scope grow quickly here.

Hybrid working
NYC office, 3 days/week. Real human energy, not Zoom-only culture.

What You’ll Actually Do

Win New Business (Creatively)

  • Open and close new customers through high-energy, inventive selling
  • Test everything - no rigid playbook.
    • In-person meetings
    • Events & conferences
    • Cold calling, email, LinkedIn DMs
    • Hosting intimate dinners, breakfasts, or meetups
    • Creative content or ideas that generate attention and pull-through

Build a Serious Pipeline

  • Own and manage a high-quality pipeline across startups and enterprise
  • Qualify deeply - understand real marketing pain, not surface-level needs
  • Position Passionfruit as a strategic partner, not a vendor

Become a Relationship Builder

  • Build real, durable relationships with CMOs, VPs, Directors, and operators
  • Become a known presence in the NYC marketing ecosystem
  • Create trust, momentum, and long-term value — not just quick wins

Take Ownership

  • Treat your territory like a business
  • Spot opportunities before they’re obvious
  • Work directly with Guy (Head of North America) and Jamie (Launch Manager) to shape US strategy, positioning, and execution

You’ll Thrive Here If…

  • You want autonomy and accountability
  • You like taking swings and learning fast
  • You get energy from people, rooms, and conversations
  • You want to become one of the most complete commercial operators in the US market

About Passionfruit

Passionfruit is redefining how world-class marketing gets done.

Instead of bloated agencies or painfully slow full-time hiring, modern companies plug directly into Passionfruit’s curated network of elite, pre-vetted marketing specialists — embedded directly into their teams, on flexible monthly contracts.

Marketing today is brutally complex:

  • 12+ channels instead of 2
  • Constant platform change
  • Relentless pressure on CMOs to prove ROI

Passionfruit gives companies exactly the expertise they need, exactly when they need it — across paid media, CRM, lifecycle, SEO, content, design, and marketing ops.

No long retainers.
No six-month hiring cycles.
No generalists pretending to be experts.

Just pure capability, on demand.

This is the future of marketing:
Modular. Specialist-led. Infinitely scalable.

And this role is a chance to be right at the centre of it.